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Cascade Group offers practical and cost-effective internet solutions which complement and work in conjunction with our 'offline' print offerings. Our range of internet services not only allow for bespoke and creative websites to be built which deliver on your business objectives but also consider your practical needs like email addresses and marketing solutions to drive traffic to your site. After all, if you have a great website you want to maximise the value you get from it. <Design/>Design quality is at the heart of the Cascade Group web design service. We will take a brief from you, help you create a site map and will ask for example sites you like and don't like to ensure our designs meet your requirements. We will then give you three homepage designs to choose from and revise or rework these until you are happy before moving to designing the required sub-pages and finally building the site. <Site Build/>Even if we haven't designed your site, we are happy to do the 'build' using your own design and will optimise it with the search engines in mind. <Domain Names, Email Addresses & Hosting/>We can register a suitable domain name on your behalf or use an existing domain name you have already. If you want to send email with an @youremailaddress and arrange for suitable web hosting, we can also provide you with the solution as a part of your customised website package. <Copywriting/>Cascade offers professional copywriting services with on-site copywriters based in our Design Studio office on Cornhill near Bank tube station. They will ensure that your website is written in such a way that search engines recognise your site's content as being valuable including page titles, metatags. We also offer an editing service which can take your copy and make it more web friendly. <Managed or Self-Managed/>However your site is designed, we can manage the site for you on or build in a low-cost content management system so that you can update it and add/remove pages yourself. <Monitoring Site Traffic/>All our sites have Google Analytics built in as standard so that you can see where your website visitors are coming from, what they do, how long they stay and where they leave your site. We can even offer consultancy services to help you improve your 'stickiness' and conversions. <Interactive Content/>
<Driving Traffic To Your Website/>Once you have a website, you want customers and prospective customers to visit. Cascade Group offers the full range of internet marketing solutions to support this including:
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It's Simple Our web design services are designed to provide for the smallest self-designed brochure site through to complex e-commerce sites. Creativity Our designers can help come up with fantastic layouts that will appeal to your customers. Web Knowledge We create sites that are aware of the internet and its opportunities and pitfalls. Marketing Knowledge We can provide all the support and services you need to drive traffic to your site. |
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