This will very much depend on your business and your recipients. A printed newsletter can seem more substantial and will sit on a desk waiting to be read whilst an e-newsletter can get lost as it disappears down the inbox. However an e-newsletter can be distributed more quickly and be most cost-effective. We can discuss this with you and advise on which might be best for your business.
Conducting regular newsletters can be a great way of keeping customers up to date with developments in your business but making sure you get them done regularly can be another matter. From beginning to end, Cascade Group can offer a customised service which meet your individual needs. Whether you want to do a hard copy newsletter with one/many pages, an email newsletter or even both, we can create a combined package for you and amortise the costs over the course of a year to reduce your initial outlay and ensure that issues are created and issued regularly and to budget.
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Most Popular FAQ’s for Newsletters
Many clients opt to send out a newsletter on a regular basis i.e. weekly, monthly or quarterly. We would recommend that you send out newsletters as often as you have interesting things to say. Cluttering up your recipients mailbox with spurious drivel designed to tick boxes or fill space is the quickest way of losing your readership!